Sony Pictures Entertainment has announced a $100 million strategic investment in Cosm, an immersive technology company. Sony Pictures Entertainment is the lead investor in Cosm’s Series C financing round, will acquire a minority stake and will add chairman and CEO Ravi Ahuja to Cosm’s board of directors.
Cosm describes its Shared Reality technology as a way to combine virtual and physical experiences inside purpose-built immersive venues. The company currently operates locations in Inglewood, Los Angeles, North Dallas and downtown Atlanta, with Detroit planned for September and Cleveland planned for early 2027, plus additional US and international sites.
According to Cosm, the funding will go toward expanding its venue network and developing technologies for sports and entertainment experiences. For Sony Pictures Entertainment, the investment sits within a broader focus on experiential entertainment and technology, including immersive experiences based on its film, television, music and gaming intellectual property.